Why is Website Security Important for SEO & How can ESDS help?

Today, having a website is nearly required for any business, organization, government agency, or BFSI sector. But do you know having an insecure website is more harmful than not having one?

We are all aware of the risks of having an insecure website. If you are the victim of a cyber-attack, your website may be down for several days, your customer data may be compromised, and you may lose hard-earned market trust. If this is a ransomware attack, you may have to pay thousands of dollars to regain access to your systems or data, with no guarantee that the cyber-criminals would keep their promise even if you pay for the ransom.

Unfortunately, this isn’t all. If your website is insecure, it may cause your SEO and marketing efforts to be ineffective. Did you realize that securing your website and business is vital to your search engine optimization ranking?

How do Cyber-attacks Affect the Search Ranking of Your Website?

As digitalization grows, machines and technology become smarter. However, as the digitized network grows in size, so does the attack surface for cybercriminals. Nobody wants to do business with someone whose network perimeter has not been secured. Google is no different.

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